I had my wife create a ruckus across the store so that I could spend a few minutes alone with this Butterfly Hook. After all, closeup review is what FixturesCloseUp is all about. Though here I get even closer than usual. CLICK the thumbnail for an alternate view of the Hook Backplate. I was surprised at the significant mismatch of mold halves for the Backplate itself. But I assume this is not problematic in a loosely tolerance Point-of-Purchase Display item like this. Can an expert comment. Can molding be done more rapidly if if lower mold alignment tolerance is acceptable (assuming the same degree of accuracy of the mold itself)?

See a hook like this in use at…
“Foster-Grants Shun Color Code“

For all Butterfly Hook topics SEE…
“Metal Butterfly for Metal Perf” (This Post)
“Card Wobble on Butterfly Hooks”
“Custom Implementation of Back Labeled Butterfly”
“Butterfly Hook Up-Close and Personal“
“Back Labeling Butterfly Hooks”
“Color Code on Butterfly Hook”
“Hybrid Grid Hook Now For Pegboard Too“
“Slide-in Butterfly Plastic Hook“
“Color-Coding Without Color Legend”
“Tea-Bag-Size Pouch as Back Tag“
“Butterfly Corrugated Hook Closeup”
“Removable Butterfly Hook Scan Arm”
“No-See-Em Butterfly Hook for Jewelry”
“Plastic Uniweb Butterfly Hook Display”
“Butterfly ICC Kaizen Is Multi-Use?”

For a visual Pinterest Board summary see…
“Hooks: Butterfly Display Hooks in Retail“

For other short and small hook posts SEE…
“Butterfly Hook Up-Close and Personal” (This Post)
“Slide-in Straight-Entry Self-Adhesive Plastic Hook“
“Re-thinking Plastic Hook Design for Slot”
“Outlandish Tiny Stepped J-Hook”
“Upgrade Simple Hook to Significant“
“Mini EndCap J-Hook”
“Micro Hook, Maxi Gift Card“
“Simple Hook, Stellar Gift Card Display“
“Slot-Mount vs Hole-Mount Hook“
“Pygmy Utility Hook for Slatwall“
“Expanded Metal Display Surface“
“Color-Coded Gift Card Back Tags“
“Corrugated Hook Used on Metal“
“Plastic Hook Backplate Kaizen”
“Positive Retention 90° Loop Hook“
“3M Command Strip Hooks for P•O•P“
“Tiny Pouch as Back Tag“
“Guarded Multi-Surface Multi-Hook“
“Corrugated Hook on a Curve“
“Rectilinear Polygon Jewelry Hook”
“No-See-Em Clear Plastic Hook for Jewelry”
“Chromed Slatwall and Micro Hook“
“Preformed Tab for Gift Cards”
“Hook Lug Failure Redux”
“Is Strip Merchandiser Riveted?“
“Common Loop vs Custom Hook“
“Plug-in Gift Card Hook of a Different Sort“
“One-Hole Hooks Compared”
“Removable Butterfly Scan Arm”
“Display Hook Converts to Scan”

For small Pin-up Hooks SEE…
“Pin-Up Hook or Micro Faceout?“
“Endless Basket Keeper Solution.“
“Pin-Up Hook Fills New Cashwrap Need.“
“Preformed Tab for Gift Cards”
“Pin-Up Hook for Wire Grid.“

For small hook compendiums on Pinterest SEE…
Tiny Hook Solutions in Retail
Pin-Up Hooks in Retail