Possibly because offerings change, this shelf edge does not carry product and price info directly. But by color and logo it does help create a destination and “store-in-store” effect, and reinforce the bulk “Club Pack” brand and weekly special. CLICK the thumbnail for a closer look at the Shelf Edge Label Strip employed. This effect can be custom pre-printed label strip, or more economically, drop-in plain-paper inserts for standard shelf edge label strip.
For other cheese posts see…
“Sophisticated Yet Simple Signage“
“Brobdingnagian Aged Provalone”For more large scale posts see…
“Pallets Full of Pies”
“Diamonds: Go Big or Go Home”
“Mega Gumball Merchandising at the Mall”
“Turtle Riding at the Mall”For bulk food crowd control see…
“No Grazing, You Big Heifer.”
“No Free Taste Tests“For store-in-store browse…
“Curve Creates Store-in-Store“For alternate shelf-edge branding and treatment SEE…
“Label Strip and Shelf Edge Sign Colors Match“
“Die-cut Shelf-Edge Branding by Butterfly”
“Branding and Segmentation by Strip“
“Label Strip Substitutes for Cross Sell Signs“
“Shelf-Edge Philosophy of the Philosophy Brand“
“Color Category Branding by Aisle“
“Euro Slatwall Channel Inserts in Color”
“Neiman Marcus Dollar Store Motif“
“Black-on-Black Retail Motif“
“Branded Twin Label Strip for Hook“
“Color-Coded Prices at Shelf Edge“
“Retail Categorization by Shelf-Edge Color“
“Tide Olympics Collector Edition Bottle”
“Buy-Big, Save-Big at Shelf Edge“
“Branding by Bullnose“
“Don’t Flip Your Lid“
“Brand Cross Sell or Confusion“
“Fashion Forward Sampler“
“Slotwall & Label Strip Both Curve“
“Product Stop by Gucci“
“Why Store Branding Matters“For all category-definition-by-fixture posts see
“Category Definition Via Foamcore“
“Hardware Defines Category on Slatwall“
“Retail Categorization by Color”
“Color Branding By Aisle”
“Top-Facing Label Strip Brands“
“Label Strip and Shelf Edge Sign Colors Match“
“Branding and Segmentation by Strip“
“Branded Twin Label Strip for Hook“
“Tide Olympics Collector Edition Bottle”
“Buy-Big, Save-Big at Shelf Edge“
“Label Strip Substitutes for Cross Sell Signs“
“Shelf-Edge Philosophy of the Philosophy Brand“
“Neiman Marcus Dollar Store Motif“
“Slotwall & Label Strip Both Curve“
“Why Store Branding Matters“For a visual Pinterest Board summary see…
“Category Definition in Retail“

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